Our Mission

Whiti Ora’s ambition is that more people in Tairāwhiti are able to have access to a lifelong participation in sport and physical activity. We hope to achieve this by inspiring an attitudinal change to lifestyle and health, drive increased physical activity and recreation; and create opportunities for higher sporting participation and achievement.

Whiti Ora is part of a network of 17 Regional Sports Trusts nationwide. We support initiatives, and deliver programmes, from Potaka on the East Coast, down through Gisborne to the Gisborne-side of Mahia.

We are a not-for-profit organisation primarily invested by Sport NZ (previously SPARC),  alongside local and regional investors such as Tairāwhiti District Health, Halberg Trust, Eastern and Central Community Trust, NZ Community Trust and the Lion Foundation. We are governed by a Board of Trustees; with a Chief Executive managing our team of staff.

Our values

Our mission

SGT’s mission is Ka topa te manu ki te rangi – Expanding horizons for an active, healthy, connected Te Tairāwhiti. But how will we do it? Read our 2022-27 Strategic Plan below:

Effectiveness for Maori Strategy